Take more products to market faster

Our ORP solution comes with a complete Product Channel Management (PCM) system that works for any omnichannel retailer. That means you can save a lot of time managing how your products are listed on any channel – simplifying selling: no matter whether it’s in-store or online.

What is a PCM?

Our PCM gives you total control of the way your products are listed across your sales channels. It also automatically pulls in info from your back-end systems (like ERP and CMS). 

Every sales channel has different requirements, but once you’ve got your updates and edits ready, you can publish everything everywhere – all at once.

This helps businesses get a handle on product changes and updates, as well as new listings – activities that take far too much effort when done manually, and are often prone to mistakes.

Feature rich out the box

Manage all products across all channels

ORP is the best way to get a handle on your products, no matter where you’re selling them. Add, update, and customize products on- and offline easily.

Create new products

In ORP’s PCM, you can add as many products as you want to any of your channels – in bulk. Simply import existing data in your ERP system and get them in-store and online.

Manage product attributes

Store and organize all of your custom product attributes so that you can quickly change them or apply them to entire product groups all at once.

Connect to marketplaces

Reach new customers and grow your omnichannel presence by quickly adding your products to marketplaces like Amazon and Bol.

What ORP gives omnichannel Retailers

Like any other investment you make, you need to know what it’s worth. Here are some of the key benefits of PCM in ORP. And, just to be clear, this is only scratching the surface of what ORP can do.

Manage every product in one place

With so many channels available to retailers, particularly in the digital space, getting a grip on an entire product line is a real challenge. Unless of course, you have an ORP. See every product in every channel in one place: and never get lost again.

Update product info at scale

If growth is in the offing for your retail operation you want to be confident it’s built on a solid foundation of systems that you can trust to grow with you. ORP has you covered, and its PCM is capable of handling tens of thousands of products across as many channels as you need.

Automate time-intensive tasks

So much of the pain that omnichannel retailers experience when managing all their products across all their channels is the massive amount of time that updating individual product listings takes. With ORP you can automate everything and get back to what matters to you.

Reach more customers by selling in any language

The world’s your oyster – but only if people can understand why your products are so great. The PCM module in our ORP makes managing product information in any language a breeze, so you can get started in any market whenever you want.


Find out who else is already benefiting from our PCM

Digital commerce is what we do. We’ve built ORP to give omnichannel retailers what they actually need and in doing so we make their lives easier and their growth potential greater. Whether it’s B2B, B2C, or anything in between, we have the expertise and experience to improve your omnichannel operation and help you grow your business.